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KORE Insights

Going Deep on the Data: Finding New Opportunities For NIL Sponsorships

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Strategic sponsor spends on name, image and likeness (NIL) opportunities are becoming more and more abundant with student-athletes, especially given the popularity of the recent men’s and women’s events. During this conversation we will dig into the data, trends and insights that impact the ROI for some sponsors. We will also discuss ways to create more sophisticated partnerships and the best ways to manage them. In addition, you will hear how to discover new opportunities in your sponsorships by utilizing the numbers as well as analysis comparing the value of the sponsorships in both men's and women's sports.

Featured Speakers:
- RJ Kraus, Head of Social, KORE
- Solly Fulp, Executive Vice President of NIL Growth & Development, Learfield
- Bill Carter, Founder of Student-Athlete Insights
- Mark Youngworth, Chief Marketing Officer, Zips Car Wash

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KORE Planning and Insights (KPI)

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