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KORE Blog
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KORE Blog

KORE University: What is Sponsorship?

Here at KORE, we geek out about sponsorship analytics, data, and ROI. Often, we can get really into the weeds about performance metrics, objective setting,

2022 March Madness

‘Tis the season, and by season we are of course referring to the season of March. To the outside world this might be considered just

2022 Super Bowl Preview

Congratulations to the Cincinnati Bengals and the Los Angeles Rams on winning their respective conferences and facing off in the Big Game on Sunday, February

Message to Our Customers

We’re excited to share some important news with you. Today we announced that KORE Software is acquiring Hookit, the leading AI-powered sponsorship analytics platform, and

Top KORE Products of 2021

2021 was a big year for KORE – not only for our team, but for you and the hundreds of global sports organizations, brands, and

Top 4 Sponsorship Activations in 2021

Throughout 2021 we were slowly introduced to pre-pandemic times. Sporting events and other forms of entertainment opened their gates with limited capacity, all the while

2021 World Series Review

Congratulations to the Atlanta Braves & Houston Astros on reaching the 2021 World Series! Both teams have a rich history and their respective fanbases have

QSR Partnerships In Sports

The Fall sports calendar is as loaded as an Idaho potato at a Vandals tailgate. College football and the NFL are back, the NBA and

From Spreadsheets to Systems

When an organization first begins investing in sponsorships, it will most likely track the details in a spreadsheet. It’s a ubiquitous and easy way to

Building a Sustainable Sponsorship Department

Throughout a business’ lifecycle, there come times when the company needs to experiment and creatively change their practices and structure. Sports and entertainment companies are

How to Modernize Your Sponsorship Strategy

At KORE, our software helps brands take a modern approach to their sponsorship strategy. KORE customers leverage these solutions to garner insights and streamline processes.

Cashing in on the Sponsorship Potential of NFTs

Memorabilia Is Going Digital on the Blockchain NFTs—non-fungible tokens—provide a way to create digital scarcity and verifiable ownership. Fans can buy and sell digital collectibles

The Shift in Sponsorship Assets

As a new year begins, major changes are happening within sponsorship deals and the teams who manage them. One of the most in-demand skills is

Show Me the (Digital) Money!

The NFL’s Big Game is always a leader in combining entertainment and technology. This weekend we will all experience a more virtual and futuristic feel,

A Master Balance: Tradition x Technology

After a seven-month delay, and zero egg salad sandwiches consumed by fans this year, we can finally crown our 2020 Masters Champion, Dustin Johnson. Scoring

2020 World Series Preview

Welcome to the 2020 World Series. Hopefully, you read that in your best (or worst) Joe Buck impression. After an improbable season, we have finally

Esports Athletes: The Next College Superstars

Esports in higher education In 2017, 57.6 million unique viewers watched the professional esports League of Legends (LoL) championship match online. That number almost matches the viewership

Betting on Sports’ Return

This past May, the NFL opened the opportunity for betting companies to sponsor and partner with football teams. Casino partners have been allowed since late

7 Tips to Optimize Your CRM Migration Project

With “regular business” in major flux due to the circumstances surrounding the COVID-19 pandemic, many organizations are using this time to tackle considerable projects previously

COVID-19: A Note From KORE Software

We hope you and yours are healthy, safe and settling into this new rhythm.  Like most of you, the KORE team has been working from

Top Takeaways From VenuesNow 2019

Most conferences that KORE attends have a clear focus around analytics and technology as it related to ticket sales, sponsorship, and marketing, but last week

Trends and Insights from SEAT 2019

Last week I had the chance to attend my 9th SEAT Conference (or 11th, if you count the 2 I attended in London). KORE has

5 Takeaways From BOSS 2019

Recently, I was lucky enough to attend the Business of Sport Summit (BOSS) in Sydney Australia which included the privilege of sitting on a panel

The Trend Towards Mobile-Only Ticketing

Today’s post originally ran in today’s JohnWallStreet newsletter which covers the intersection of sports and finance. It was based on an interview with Russell Scibetti, President of

7 Tips for a Successful BI Department

There are few departments who deal with more rapid change and development than Business Intelligence. Technology doubles in capabilities approximately every two years. Team performance

Time to Start Optimizing. Activating. Engaging.

Time to Start Optimizing. Activating. Engaging.

Let's talk about how your team can gain exceptional value from KORE's deep and connected ecosystem.