Hookit Insights

2021 Formula 1 Season Recap

Video insights into the top brands, drivers, & teams on social media

Watch our latest video with in-depth analysis on how the drivers, teams, and series in F1 performed on social media throughout the 2021 campaign.

What's in it?

Social Reach of Formula 1 including comparison to other major sports leagues & top races
Sponsorship Value in Formula 1 including top brands, top industries, & where the value comes from
Top Brand Campaigns from the 2021 season
Key Lessons for 2022 planning

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