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KORE's Healthcare Sponsorship 2024 Report

Discover how strategic partnerships and social media insights can elevate your healthcare brand’s impact and engagement.

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U.S. healthcare services spending on sponsorship deals is now higher than the average industry sector. This healthcare intel report aims to provide a benchmark snapshot for 21 healthcare services brands across the US (excluding health/fitness memberships and services like gyms and fitness classes).

The goal is to understand the value of partnerships on social media, find out what is driving value, and provide practical tips for organizations to improve their partnership strategies. The data gathered for this report is from social and digital platforms including Instagram, Facebook, TikTok, and YouTube using our unified data view powered by Hookit, which KORE acquired in 2022.

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